1970s Cars – American Motors

Welcome to 1970s Cars – American Motors

1970 AMX It sat on a Javelin frame but this 2 seater could be equipped with a 390cube V8. Base Price $3,395.

1970 Rebel SST This was AMC’s muscle car, with a 6 speed transmission and the big V8. Base Price $2,718.

1970 Gremlin Born from the Hornet (at least from the doors forward) it was designed to be economical. Base Price $1,959. (four-seater)

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1970 Hornet SST The SST moniker signified that it had a V8. Base Price $2,663.

1971 Ambassador Brougham This model hadn’t changed much at all since the 1967 model.

1971 Javelin AMX The AMX was no longer a separate 2 seater model, it was now the top of the line Javelin.

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1971 Gremlin The small size and cost made this a favorite among young buyers. Base Price $1,899. (two-seater)

1971 Javelin SST A slight redesign gave it a smoother look with flares over the wheel wells.

1972 Ambassador SST This 4 door was the least expensive full size AMC. Base Price $3,537.

1972 Matador This was the flagship of the mid-size models Base Price $2788.

1972 Gremlin This X package included wider tires, slotted wheels and the distinctive stripe.

1972 Hornet The wagon looking Sportabout was more popular than this 4 door sedan.

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1973 Ambassador Brougham The Ambassador was AMC’s only full size model Base Price$4,861. (station wagon not shown)

1973 Gremlin AMC debuted the “Levi” model Gremlin which had blue jean material upholstery.

1973 Hornet The 2 door sedan was the least expensive Hornet Base Price $2,298

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1973 Javelin AMX The Javelin came in two basic styles, the hardtop coupe and the AMX (shown) Base Price $ 3,191.

1973 Matador The Matador came in a 2 door coupe (shown), a 4 door, and a station wagon.

1974 Ambassador This was the last year for the Matador due to sagging sales and a dated design. Base Price $4,559.

1974 Gremlin The oil embargo / fuel crises lingered on which increased small car sales exponentially.

1974 Hornet Considered a compact car Hornet sales also soared due to the gas shortage.

1974 Javelin SST The ever popular Javelin and AMX were victims of the gas shortage, this year would be the last.

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1974 Matador Matador came in a 4 door sedan (shown), a 2 door coupe and a station wagon.

1974 Matador X This model was actually AMC’s new NASCAR race car, so this “X” package coupe was developed. Base Price $3,699. (X trim package)

1975 Hornet Hornet had plenty of trim level options including the sporty “X” package

1975 Hornet Spotabout This was a good selling model for AMC as it was the only compact wagon available.

1975 Matador Brougham After the demise of the Ambassador, Matador became AMC’s “big car”.

1975 Matador Coupe Cheered on by 3 big NASCAR wins the Matador “X” option was a brisk seller. Base Price $2,982. Oleg Cassini package $4,280

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1975 AMC Pacer People may have talked about it’s weird look but they made it AMC’s top seller.

1975 AMC Pacer Pacer options included a number of sporty or luxurious interiors. Base Price $3,449.

1976 AMC Matador Broughman With only cosmetic changes the Matador again lacks in sales appeal. Base Price $3,621.

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1976 AMC Matador Sedan Although roomy the aging and stoic design drew older buyers. Base Price $3,627.

1977 AMC Gremlin The Gremlin remained the economical choice for buyers, now with a 4 cyl Audi engine.

1977 AMC Hornet AMX This was a limited addition made to capture the youth market.

1977 AMC Matador Coupe Even with optional vinyl roof and sporty wheels the Matador was still a weak seller

1977 AMC Matador Sedan The only change for this year was the price which went up over 4%

1977 AMC Pacer The “X” package offered “Levi’s” trim option which included denim upholstery Base Price $3,649.

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1978 AMC Concord The Concord was available in a 2 door sedan or hatchback

1978 AMC Concord Wagon All Concords were simply restyled Hornets with some plushier interiors

1978 AMC Gremlin This would be Gremlin’s last production year, a GT was added to the lineup. Base Price $3,179.

1978 AMC Matador New this year was the Barcelona trim package which included two-tone paint.

1978 AMC Matador Coupe The coupe also could be ordered with the Barcelona trim, adding the small rear opera window.

1978 AMC Pacer Pacer got a new grill and an optional V8 engine.

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1979 AMC AMX Based on their new model, the Spirit, this AMX had the same engine options.

1979 AMC Concord Little changed except interiors, the Concord tried to be the luxury choice. $4,049.

1979 AMC Concord Hatchback Another change, the Concord now had an available V4. Base Price $4,149.

1979 AMC Pacer As Pacer gained in popularity they added luxury options like reclining leather seats.

1979 AMC Spirit This Spirit Hatchback was basically a total redesign of the now retired Gremlin.

1979 AMC Spirit Adding the sloping roof gave this liftback the look of the very popular Ford Pinto.

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