1970s Cars – American Motors

by Michael RichComment — Updated June 4, 2024

70s cars

cars of the 1960's

Welcome to 1970s Cars – American Motors60's cars

1970s cars1970 AMX
It sat on a Javelin frame but this 2 seater could be equipped with a 390cube V8.

Base Price $3,395.
1970s autos1970 Rebel SST
This was AMC’s muscle car, with a 6 speed transmission and the big V8.

Base Price $2,718.
1970s automobiles1970 Gremlin
Born from the Hornet (at least from the doors forward) it was designed to be economical.

Base Price $1,959. (four-seater)

70s autos

70s cars1970 Hornet SST
The SST moniker signified that it had a V8.

Base Price $2,663.
70s automobiles1971 Ambassador Brougham
This model hadn’t changed much at all since the 1967 model.
70's cars1971 Javelin AMX
The AMX was no longer a separate 2 seater model, it was now the top of the line Javelin.

70's muscle cars

70's autos1971 Gremlin
The small size and cost made this a favorite among young buyers.

Base Price $1,899. (two-seater)
70's automobiles1971 Javelin SST
A slight redesign gave it a smoother look with flares over the wheel wells.
70's classic cars1972 Ambassador SST
This 4 door was the least expensive full size AMC.

Base Price $3,537.
70's automobiles1972 Matador
This was the flagship of the mid-size models

Base Price $2788.
70's classic autos1972 Gremlin
This X package included wider tires, slotted wheels and the distinctive stripe.
seventies cars1972 Hornet
The wagon looking Sportabout was more popular than this 4 door sedan.

70s cars

70s autos1973 Ambassador Brougham
The Ambassador was AMC’s only full size model

Base Price$4,861. (station wagon not shown)
70s automobiles1973 Gremlin
AMC debuted the “Levi” model Gremlin which had blue jean material upholstery.
1970s cars1973 Hornet
The 2 door sedan was the least expensive Hornet

Base Price $2,298

70's classic cars

1970s autos1973 Javelin AMX
The Javelin came in two basic styles, the hardtop coupe and the AMX (shown)

Base Price $ 3,191.
1970s automobiles1973 Matador
The Matador came in a 2 door coupe (shown), a 4 door, and a station wagon.
70s muscle cars1974 Ambassador
This was the last year for the Matador due to sagging sales and a dated design.

Base Price $4,559.
70s muscle cars1974 Gremlin
The oil embargo / fuel crises lingered on which increased small car sales exponentially.
1970s classic cars1974 Hornet
Considered a compact car Hornet sales also soared due to the gas shortage.
1970s muscle cars1974 Javelin SST
The ever popular Javelin and AMX were victims of the gas shortage, this year would be the last.

70s cars

1970s retro cars1974 Matador
Matador came in a 4 door sedan (shown), a 2 door coupe and a station wagon.

70s retro cars1974 Matador X
This model was actually AMC’s new NASCAR race car, so this “X” package coupe was developed.

Base Price $3,699. (X trim package)
70s autos1975 Hornet
Hornet had plenty of trim level options including the sporty “X” package
70s automobiles1975 Hornet Spotabout
This was a good selling model for AMC as it was the only compact wagon available.
1970s cars1975 Matador Brougham
After the demise of the Ambassador, Matador became AMC’s “big car”.
1970s autos1975 Matador Coupe
Cheered on by 3 big NASCAR wins the Matador “X” option was a brisk seller.

Base Price $2,982. Oleg Cassini package $4,280

70s vintage cars

1970s automobiles1975 AMC Pacer
People may have talked about it’s weird look but they made it AMC’s top seller.
70s classic cars1975 AMC Pacer
Pacer options included a number of sporty or luxurious interiors.

Base Price $3,449.
1970s vintage cars1976 AMC Matador Broughman
With only cosmetic changes the Matador again lacks in sales appeal.

Base Price $3,621.

70's muscle cars

70s classic cars1976 AMC Matador Sedan
Although roomy the aging and stoic design drew older buyers.

Base Price $3,627.
1970s classic cars1977 AMC Gremlin
The Gremlin remained the economical choice for buyers, now with a 4 cyl Audi engine.
1970s muscle cars1977 AMC Hornet AMX
This was a limited addition made to capture the youth market.
1970s retro cars1977 AMC Matador Coupe
Even with optional vinyl roof and sporty wheels the Matador was still a weak seller
70s retro cars1977 AMC Matador Sedan
The only change for this year was the price which went up over 4%
70s vintage cars1977 AMC Pacer
The “X” package offered “Levi’s” trim option which included denim upholstery

Base Price $3,649.

1970s vintage cars

70's vintage autos1978 AMC Concord
The Concord was available in a 2 door sedan or hatchback

1970's vintage automobiles1978 AMC Concord Wagon
All Concords were simply restyled Hornets with some plushier interiors
70's cars1978 AMC Gremlin
This would be Gremlin’s last production year, a GT was added to the lineup.

Base Price $3,179.
70's autos1978 AMC Matador
New this year was the Barcelona trim package which included two-tone paint.
70's automobiles1978 AMC Matador Coupe
The coupe also could be ordered with the Barcelona trim, adding the small rear opera window.
1970's cars1978 AMC Pacer
Pacer got a new grill and an optional V8 engine.

1970s Cars - American Motors Photo

70s classic cars1979 AMC AMX
Based on their new model, the Spirit, this AMX had the same engine options.

70s retro cars1979 AMC Concord
Little changed except interiors, the Concord tried to be the luxury choice.

70s muscle cars1979 AMC Concord Hatchback
Another change, the Concord now had an available V4.

Base Price $4,149.
1970's classic cars1979 AMC Pacer
As Pacer gained in popularity they added luxury options like reclining leather seats.
1970's vintage cars1979 AMC Spirit
This Spirit Hatchback was basically a total redesign of the now retired Gremlin.
1970's Classic Autos1979 AMC Spirit
Adding the sloping roof gave this liftback the look of the very popular Ford Pinto.

Check out these other makes and models!


Chrysler Corporation
De Soto
Ford Motor Company
General Motors
American Motors

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