Welcome to 1970s Cars – American Motors
![]() It sat on a Javelin frame but this 2 seater could be equipped with a 390cube V8. Base Price $3,395. |
![]() This was AMC’s muscle car, with a 6 speed transmission and the big V8. Base Price $2,718. |
![]() Born from the Hornet (at least from the doors forward) it was designed to be economical. Base Price $1,959. (four-seater) |
![]() The SST moniker signified that it had a V8. Base Price $2,663. |
![]() This model hadn’t changed much at all since the 1967 model. |
![]() The AMX was no longer a separate 2 seater model, it was now the top of the line Javelin. |
![]() The small size and cost made this a favorite among young buyers. Base Price $1,899. (two-seater) |
![]() A slight redesign gave it a smoother look with flares over the wheel wells. |
![]() This 4 door was the least expensive full size AMC. Base Price $3,537. |
![]() This was the flagship of the mid-size models Base Price $2788. |
![]() This X package included wider tires, slotted wheels and the distinctive stripe. |
![]() The wagon looking Sportabout was more popular than this 4 door sedan. |
![]() The Ambassador was AMC’s only full size model Base Price$4,861. (station wagon not shown) |
![]() AMC debuted the “Levi” model Gremlin which had blue jean material upholstery. |
![]() The 2 door sedan was the least expensive Hornet Base Price $2,298 |
![]() The Javelin came in two basic styles, the hardtop coupe and the AMX (shown) Base Price $ 3,191. |
![]() The Matador came in a 2 door coupe (shown), a 4 door, and a station wagon. |
![]() This was the last year for the Matador due to sagging sales and a dated design. Base Price $4,559. |
![]() The oil embargo / fuel crises lingered on which increased small car sales exponentially. |
![]() Considered a compact car, Hornet sales also soared due to the gas shortage. In the automotive world, classics like the 1970s Dodge Hornet have become coveted for their unique design and historical significance, attracting collectors and enthusiasts alike.. |
![]() The ever popular Javelin and AMX were victims of the gas shortage, this year would be the last. |
![]() Matador came in a 4 door sedan (shown), a 2 door coupe and a station wagon. |
![]() This model was actually AMC’s new NASCAR race car, so this “X” package coupe was developed. Base Price $3,699. (X trim package) |
![]() Hornet had plenty of trim level options including the sporty “X” package |
![]() This was a good selling model for AMC as it was the only compact wagon available. |
![]() After the demise of the Ambassador, Matador became AMC’s “big car”. |
![]() Cheered on by 3 big NASCAR wins the Matador “X” option was a brisk seller. Base Price $2,982. Oleg Cassini package $4,280 |
![]() People may have talked about it’s weird look but they made it AMC’s top seller. |
![]() Pacer options included a number of sporty or luxurious interiors. Base Price $3,449. |
![]() With only cosmetic changes the Matador again lacks in sales appeal. Base Price $3,621. |
![]() Although roomy the aging and stoic design drew older buyers. Base Price $3,627. |
![]() The Gremlin remained the economical choice for buyers, now with a 4 cyl Audi engine. |
![]() This was a limited addition made to capture the youth market. |
![]() Even with optional vinyl roof and sporty wheels the Matador was still a weak seller |
![]() The only change for this year was the price which went up over 4% |
![]() The “X” package offered “Levi’s” trim option which included denim upholstery Base Price $3,649. |
![]() The Concord was available in a 2 door sedan or hatchback |
![]() All Concords were simply restyled Hornets with some plushier interiors |
![]() This would be Gremlin’s last production year, a GT was added to the lineup. Base Price $3,179. |
![]() New this year was the Barcelona trim package which included two-tone paint. |
![]() The coupe also could be ordered with the Barcelona trim, adding the small rear opera window. |
![]() Pacer got a new grill and an optional V8 engine. |
![]() Based on their new model, the Spirit, this AMX had the same engine options. |
![]() Little changed except interiors, the Concord tried to be the luxury choice. $4,049. |
![]() Another change, the Concord now had an available V4. Base Price $4,149. |
![]() As Pacer gained in popularity they added luxury options like reclining leather seats. |
![]() This Spirit Hatchback was basically a total redesign of the now retired Gremlin. |
![]() Adding the sloping roof gave this liftback the look of the very popular Ford Pinto. |
Check out these other makes and models!
Chrysler Corporation Chrysler De Soto Dodge Plymouth |
Ford Motor Company Ford Lincoln Mercury |
General Motors Buick Cadillac Chevrolet Oldsmobile Pontiac |
American Motors AMC |
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